Tuesday, July 28, 2009

John W. Hartman Center for Sales, Advertising & Marketing History

Hello! We're back!

Today's reference site is a fun and informative collection of digitized resources at the John W. Hartman Center for Sales, Advertising and Marketing History at Duke University. In addition to over 7,000 high quality images of early 20th century advertisements for beauty products, television and radio, transportation and WW II propoganda in the Ad*Access collection, now we can view thousands of vintage televisions commercials online via the site. The commercials are part of the archives of the ad agency D'Arcy Masius Benton & Bowles, an advertising agency whose records are in Duke's archives.

In addition to Ad*Access and AdViews, the Hartman Center also makes available a series of advertisements from the 1850's through the 1920's documenting the emergence of advertising and the rise of consumer culture in America. Also of special interest is the Medicine and Madison Avenue database: view 600 images of direct to consumer medical advertising from the early 1900's, including ads for various cough syrups, beauty products and household cleaners.

Sippy cup from 1952!

Is your baby enjoying the Results of Progress in infant feeding?

No matter where you go now...You can't escape from germs!

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